You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Authors containing Hervé Gremont.
ANA has found 1 results for you, in 220 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

The use of non-verbal techniques in multi-country research

As respondents often have difficulty communicating the strength of their feelings, verbal altitudinal response can be a poor predictor of consumer behaviour. However, when physiological data is added to measure the intensity of TRUE feelings an...

Catalogue: Seminar 1991: Fine Fragrances And Fragrances In Consumer Products
Authors: Liz Dewson, Hervé Gremont
Company: KANTAR TNS Malaysia
June 15, 1991
×

Citation

Dewson and Gremont (1991a, June 15). The use of non-verbal techniques in multi-country research. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-use-of-non-verbal-techniques-in-multi-country-research